K-WAY® TO LAUNCH MUST HAVE SKI COLLECTION FOR WINTER

With the L’Action label, K-Way reaffirms and innovates its successful technical and stylistic codes, focusing on practical and functional improvements.

K-Way draws from its origins and launches the new FW24 ski collection: in 1992, the brand sponsored the French national ski team during the Albertville Olympic Games.

The K-Way FW24 Ski collection is designed for a sporty lifestyle, even at high altitudes, combining technical features and aesthetic appeal to enjoy the mountains with garments that protect against cold and humidity while ensuring comfort against the skin.

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The focus is on padded outerwear and ski shells, ideal for creating layered looks on the slopes, at après-ski, or in mountain towns. The K-Way Ski look is completed with down jackets, Polar fleeces, and thermal jackets with nylon inserts.

DOWNLOAD CAMPAIGN IMAGES HERE AND PRODUCT IMAGES HERE.

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